Bertha Spaces

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Bertha Spaces
Digital Communications Specialist
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Deadline:14 February 2025
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Region:Cape Town (commuting between Mowbray and Boschendal)
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Type of employment:Full time
Job Description
Based in Cape Town (commuting between Mowbray and Boschendal), Bertha Spaces would like to appoint a Digital Communications Specialist
As the Digital Communications Specialist, you will play a vital role in shaping our online presence. You’ll be responsible for managing our social media channels and maintaining our website, ensuring that our messaging is consistent, engaging, and aligned with our brand identity. The Digital Communications Specialist reports to the Director of Communications and Marketing.
Note: this is a 1-year contract with a possibility of renewal subject to funding and performance.
Roles and Responsibilities
Social Media Management:
- Develop and implement social media strategies to increase engagement and brand awareness.
- Create, curate, and schedule content across various platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Monitor social media trends, analytics, and audience engagement to optimize performance.
- Create, maintain and optimise social media advertising campaigns and strategies
- Online community management.
Website Management:
- Maintain and update website content, ensuring its current, user-friendly, and reflective of our brand.
- Collaborate with team members to create and publish blogs, articles, and multimedia content.
- Conduct regular website audits to improve SEO and user experience.
Content Creation:
- Generate original content, including graphics, videos, and copy that resonates with our target audience.
- Produce high-quality visuals and reels.
- Collaborate with other teams to align digital communications with broader marketing initiatives.
Analytics and Reporting:
- Track and analyze social media and website performance metrics.
- Prepare monthly reports on digital communication efforts and recommend improvements.
Administrative Support:
- Assist in managing digital communication schedules, ensuring timely delivery of content and campaigns.
- Maintain organized records of digital assets and performance reports.
- Coordinate with external vendors and partners as needed.
Collaboration and Reporting:
- Work closely with the Director of Communications and Marketing to align digital strategies with overall marketing goals.
- Collaborate with different departments to put together the monthly newsletters for Bertha Spaces.
- Working closely with Programmes Teams to obtain content of flagship events as well as partnership events
- Prepare regular reports on digital engagement and website analytics, providing insights and recommendations for improvement.
Qualifications and Requirements
Qualifications and Skills:
- Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
- Minimum of [5 years] experience in digital communications, with a focus on social media and website management.
- Strong understanding of social media platforms, analytics tools, and best practices.
- Proficient in website content management systems (preferably WordPress) and basic HTML/CSS.
- Excellent creative writing, editing, and communication skills.
- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
- Team player with a proactive approach and a passion for digital marketing.
Other:
- Attend both Spaces in Mowbray and Franschhoek dependent on operational activities.
- Ability to work independently
How to apply

View the full job description and application instructions on the Action Appointments Vacancies page and email your application by Friday 14 February 2025 to
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Date posted:24 January 2025
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