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[Webinar] Understanding the Donor Journey: Insights and Best Practices for Fundraising Growth

Date: Tuesday 24 May 2022

Time: 7pm SAST (Or register to receive the recording after the event)

Cost: Free

Hosted by: Nonprofit Tech for Good

Presented by: Robert Friend, Nonprofit Solutions Specialist at Eventgroove

How deeply connected are you with your donors’ experience? Are you aware of how often they engage with your organization – not just your most supportive donors, but the myriad who only connect and give to you once or twice annually? Is your nonprofit inspiring your donors to actively support your mission and programs, or are you missing out on important stewardship opportunities?

This webinar will outline Donor Journey Mapping, an essential strategy for nonprofits as we navigate a pandemic-worn, financially challenged fundraising landscape. Topics include:

  • Adopting a donor journey strategy that will inspire lifelong giving and engagement
  • Creating innovative communication strategies that produce deep donor connections
  • Accelerating fundraising growth by listening to your donors and identifying their obstacles to giving

Please Note: This webinar will be recorded. If you can not attend the webinar live, please register for the webinar to receive the recording 24-48 hours after the webinar is over. See GoToWebinar’s FAQ for information on how to join and attend this webinar.



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